Virgin Megastore Morocco inaugurated its 10th store nationwide and third in Casablanca on May 28, 2025, located in the upscale Golden Triangle district. The retailer invested 9 million dirhams in the 450-square-meter facility.
The new store features 10 distinct product categories, including technology, mobile devices, video games, audio equipment, books, small appliances, home décor, lifestyle products, beauty and wellness items, educational toys, and stationery. According to the company, Virgin Megastore is the only retailer in Morocco offering this comprehensive range under one roof.
The store employs 30 staff members who provide product expertise and personalized customer service. To celebrate the opening, Virgin Megastore is offering exclusive promotions across all product categories for one month.
«We want to offer our customers more than just a shopping location. We aim to create a genuine community space for discovery and exchange centered around technology, lifestyle, and culture», stated Asmâa Azmi, Marketing and Communication Department Head at Virgin Megastore Morocco.
Since establishing operations in Morocco in 2010, Virgin Megastore has expanded to 10 locations across Casablanca, Rabat, Marrakech, Fès, Tangier, and Agadir. The company also operates an e-commerce platform at virginmegastore.ma, supporting its omnichannel retail strategy.
