A Thrilling Opening Amidst a Heatwave
Thousands of enthusiastic visitors gathered for the grand opening of China’s first Legoland resort in Shanghai, despite facing a severe heatwave that gripped the region. The resort, constructed using over 85 million Lego bricks, quickly sold out of tickets as families and Lego enthusiasts lined up to explore more than 75 rides, performances, and attractions spread across 300,000 square meters.
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Even with temperatures soaring above 37 degrees Celsius, visitors remained highly engaged and excited. The Shanghai meteorological observatory issued an orange alert, which is the second-highest heat warning, yet guests praised the cheerful staff and the opening day giveaways such as wearable Lego mitts. “The excitement and energy made the heat bearable,” said Cathy Yin, a local resident who was among the early visitors.
Many Lego fans had already experienced the soft opening in June and returned on Saturday with annual passes. The massive turnout also significantly boosted local hotel bookings, indicating strong demand for leisure activities even amidst a sluggish economy. Lego Group CEO Niels B. Christiansen described the park as a vital addition to the company’s presence in China and a significant boost for Shanghai’s economy.
However, the day wasn’t without its challenges. Some visitors expressed concerns about poor queue management, and one person required medical attention due to heatstroke. In response, staff distributed water bottles and ensured that cooling areas were accessible throughout the park.
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Despite the sweltering weather, children and families enjoyed the experience. “It’s really hot, but I still had fun,” said 9-year-old Rocky Xu. Air-conditioned spaces and water stations helped keep guests comfortable during their visit.
Legoland Shanghai is operated by Merlin Entertainments in partnership with the Jinshan District government of Shanghai. The park’s popularity on its opening day highlights that China’s appetite for family-friendly entertainment remains strong, even under extreme weather conditions.
Key Highlights from the Opening Day
- High Attendance: The resort saw a massive turnout, with tickets selling out quickly.
- Extreme Weather Conditions: Temperatures reached over 37 degrees Celsius, prompting an orange alert from the meteorological department.
- Positive Visitor Feedback: Despite the heat, many visitors praised the staff and the interactive experiences offered.
- Economic Impact: The event boosted local hotel bookings and highlighted the demand for leisure activities.
- Challenges Faced: Issues with queue management and one case of heatstroke were reported, but the staff responded promptly.
Future Prospects
With its unique blend of entertainment, education, and family-friendly attractions, Legoland Shanghai is set to become a major tourist destination. The success of the opening day suggests that the park will continue to attract large crowds, contributing to both the local and national economy.
As the park continues to operate, it will be interesting to see how it adapts to future challenges, including weather fluctuations and visitor expectations. For now, the initial success of Legoland Shanghai marks a significant milestone in the expansion of family entertainment in China.
