The Week in Fashion: A Spotlight on Innovation and Iconic Collaborations
This week, the fashion world has been buzzing with exciting news, from groundbreaking campaigns to new artistic ventures. Let’s dive into the highlights that are shaping the industry.
Adidas Originals Launches “Superstar: The Original” Campaign
Adidas Originals has unveiled a new campaign titled “Superstar: The Original,” celebrating the iconic sneaker that has transcended its role as a mere shoe. Known for its cultural impact, the Superstar has become a symbol of originality and innovation. The campaign features a lineup of influential figures, including Jennie, Missy Elliott, Mark Gonzales, Anthony Edwards, GloRilla, Teezo Touchdown, and Gabbriette. These stars embody the spirit of the Superstar, representing a new generation of trailblazers.
The campaign includes a series of black-and-white photographs and a short film directed by Thibaut Grevet, narrated by Oscar-winning actor Samuel L. Jackson. This initiative marks the start of an Adidas Originals world tour, featuring performances and events that celebrate the brand’s legacy and future.
Troye Sivan Collaborates with Henry Zankov for Textile Collection
Troye Sivan is expanding his creative horizons beyond music. In 2023, he launched a lifestyle brand called Tsu Lange Yor with his brother, Steele Mellet. Now, the brand is partnering with renowned knitwear designer Henry Zankov for a new line of luxurious textiles.
Sivan shared his personal connection to Zankov’s work, highlighting how a blanket from Zankov became a staple in his home. The collaboration aims to create enduring pieces that reflect simple beauty and lasting quality. The collection includes a throw, a sweater, and a beanie, all crafted from Australian Merino wool and cashmere in elegant hues like sandstone, charcoal, and elephant blue.
Off-Broadway Play Honors Lee McQueen’s Legacy
A new Off-Broadway play, “House of McQueen,” will explore the life of the legendary designer Alexander McQueen. The production, set to begin previews in August, features Luke Newton as McQueen and Emily Skinner as his mother, Joyce. The play delves into McQueen’s creative genius, portraying his journey through fashion, art, and personal struggles.
Directed by Sam Helfrich and produced by Rick Lazes, the show also includes contributions from McQueen’s nephew, Gary James McQueen. It will run through November at the Mansion in Hudson Yards, offering audiences a unique perspective on one of the most influential figures in fashion history.
Musée des Arts Décoratifs Celebrates Paul Poiret
The Musée des Arts Décoratifs in Paris is honoring the legacy of Paul Poiret with an exhibition titled “Paul Poiret: Fashion Is a Feast.” Running from June 25, 2025, through January 11, 2026, the exhibition showcases over 550 works, including clothing, accessories, and decorative arts.
Poiret, known for revolutionizing fashion by eliminating corsets, is celebrated for his innovative designs and free-flowing silhouettes. The exhibition explores his influence across various fields, from fashion to gastronomy, highlighting his lasting impact on contemporary designers.
Tiffany & Co. Unveils New Flagship in Ginza
Tiffany & Co. recently opened its largest Asia flagship store in the Ginza district of Tokyo. The event attracted a star-studded crowd, including Mikey Madison, Pharrell Williams, and members of ENHYPEN. The design of the store, inspired by Tiffany’s Fifth Avenue location, features a crystalline facade with a signature Tiffany Blue shimmer, created by Jun Aoki.
This new space reflects the brand’s commitment to luxury and craftsmanship, offering a unique shopping experience in one of the world’s most vibrant retail districts.
