Morocco’s craft sector, which contributes 7% to the national GDP, is undergoing significant changes, marking a departure from its informal roots. With over 2.7 million people now employed, it has become one of the country’s most crucial industries, according to Lahcen Saadi, the Secretary of State in charge of Handicrafts and Social and Solidarity Economy.
During a parliamentary Q&A session on Monday, Saadi highlighted the sector’s remarkable growth. “Exports today exceed 1.11 billion dirhams, making it the second largest job provider nationwide,” he said.
The government is reshaping the sector through a comprehensive plan. Saadi explained that over 420,000 artisans are now formally registered, and new structures are being set up to support them.
“We are currently establishing professional organizations specific to each craft to sign program contracts adapted to their realities and specificities,” he added.
A key part of the transformation includes training and modernizing the sector. Over 150 artisan complexes and 100 rural craft centers are set to open, providing training to future generations of artisans.
“The Moroccan artisan needs active support,” Saadi stressed, “We must invest in a new generation capable of preserving and promoting this economic and cultural heritage.”
Internationally, the sector is making strides. Morocco is now participating in major trade shows abroad, while a new online platform is helping artisans sell their products globally.
In an unprecedented move, exporters will also benefit from direct export subsidies, aiming to boost the international visibility of Moroccan handicrafts.
Saadi also pointed to a recent agreement with the Ministry of Economic Inclusion to launch dual training programs for artisans, marking a significant investment in skills and infrastructure.
The government is also preparing a new legal framework to better integrate the sector into the broader social economy, focusing on rural development and women’s empowerment.
Saadi emphasized that the sector’s development depends on more than just economic growth. “The protection and development of the craft sector necessarily involve protecting the artisans themselves,” he said, highlighting efforts to improve financing, training, market access, and raw material supply as key priorities moving forward.
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Morocco’s craft industry now 7% of GDP, second largest job provider, minister
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