A New Era of Luxury: Bvlgari’s Vision for Abu Dhabi
Bvlgari, a name synonymous with timeless elegance and bold design, is making waves once again — this time in the world of hospitality. Known for its iconic pieces like the Serpenti necklace worn by Priyanka Chopra, the brand is now extending its legacy into the realm of ultra-luxury resorts. The latest venture, Bvlgari Resort & Mansions Abu Dhabi, promises to redefine what it means to experience true exclusivity.
A Monument to Luxury
Set to open in 2030, this project is not just another resort — it’s a statement. Located on a secluded, horseshoe-shaped island just off the Corniche, the resort will be a sanctuary for those who seek privacy, elegance, and seclusion. The location itself is a marvel, offering breathtaking views of the sea while being just minutes away from the heart of Abu Dhabi. This unique blend of natural beauty and urban access makes it an ideal retreat for discerning guests.
Designing a Dream Destination
The vision behind the resort is nothing short of ambitious. It includes 90 private mansions, 30 beachside villas, and 60 suites within the main building. Each villa comes with its own private pool, while the standout Bvlgari Villa features five bedrooms, a 1,200 sqm space, and a private beach. The mansions are equally impressive, with some reaching up to 2,500 sqm and including private docks for yachts. Every detail has been crafted to reflect the brand’s signature style — blending volume, elegance, and Italian craftsmanship.
Architectural Inspiration
The architectural vision is led by renowned designers Antonio Citterio and Patricia Viel, known for their work on Bvlgari’s other properties. The concept is “glass and gold rising from the sand,” a tribute to Roman opulence and the craftsmanship of Abu Dhabi. The landscape, designed by LAND SRL, will feature dunes, gardens, and forms inspired by both Arabian and Italian traditions. This fusion creates a living experience that is as unique as it is luxurious.
A Personal Touch
What sets Bvlgari apart in the hospitality industry is its focus on personalization. With an average of just 90 keys per location, the brand ensures that every guest feels valued and understood. The staff, many of whom are trained in Italy, embody the essence of Italian hospitality — sharing meals, time, and warmth. This intimate approach is central to the brand’s philosophy, creating an environment where luxury is not just seen but felt.
Expanding Horizons
While the Abu Dhabi project is a significant milestone, Bvlgari is also looking to the future. Saudi Arabia is on the radar, with its pristine Red Sea coastline offering potential for future developments. However, the brand is taking a cautious approach, waiting for the right moment to expand. The goal is to maintain the highest standards, ensuring that any new ventures meet the same level of excellence as the Abu Dhabi project.
Gold and Glass: A Symbol of Elegance
Gold plays a significant role in the design of the resort, reflecting the cultural preferences of the region. The use of gold and glass creates a contemporary yet opulent aesthetic, one that resonates with local tastes. This choice not only adds to the visual appeal but also reinforces the brand’s commitment to creating spaces that are both elegant and enduring.
A Global Statement
For Bvlgari, this project represents more than just a hotel — it is a monument to everything the brand stands for. From timeless design to ultimate privacy, the resort will serve as a global statement of luxury and sophistication. When it opens in 2030, it will not just be a destination but a symbol of Bvlgari’s enduring legacy in the world of high-end hospitality.
